Strategy: Kseniia Kalashnyk

Creative Direction: Rohan Juneja

Photography: Alexander McMichael

Graphic Design: Alexander McMichael

Northwell Health Product Launch Campaign Concept Art

Northwell Health has launched their new Food as Medicine initiative across all locations. Tasked with creating an advertising campaign that stands out from the competitive healthcare clutter that moves the needle on brand awareness and reputation’, TheHAU5 team was commissioned to develop concept art for the North American launch campaign.

CLIENT // NORTHWELL HEALTH

AGENCY // GRAVITY MEDIA

COUNTRY // UNITED STATES OF AMERICA

INDUSTRY // HEALTH CARE

"FOOD AS MEDICINE - INNOVATION OR NOVELTY?"